WRF’s relentless pursuit of the ‘E’ word

Daily Zen Mews


As the Winthrop Rockefeller Foundation (WRF) celebrates its 50th anniversary, we are reminded of the enduring values guiding our work for half a century: opportunity, equity, and prosperity for all Arkansans. However, those values face significant challenges today as equity initiatives are increasingly targeted and dismantled. Despite these headwinds, our commitment to the relentless pursuit of equity remains.

The legacy of Governor Winthrop Rockefeller, who founded this organization more than 50 years ago, was built on the belief that every Arkansan deserves a fair shot — regardless of their circumstances. The foundation was established in 1974 to continue Governor Rockefeller’s vision of a thriving and prosperous Arkansas. Over the decades, WRF has invested in initiatives that promote economic mobility, improve educational outcomes, and create pathways for generational wealth.

Our journey has not been without challenges. Equity grantmaking is often met with resistance because it requires confronting uncomfortable truths about disparities and privilege. The current political climate has amplified these challenges, with efforts to roll back diversity, equity, and inclusion (DEI) initiatives casting doubt on their importance and impact. These attacks attempt to undermine our progress and the momentum we have built. But let us be clear: at WRF, equity is not a trend or a buzzword — it is the cornerstone of our mission.

In Arkansas, too many families are considered ALICE (Asset-Limited, Income Constrained, Employed) and struggle to earn a livable wage, access quality education, or secure the resources needed to build generational wealth. These disparities result from long-standing systemic inequities that require intentional and sustained attention. Our strategic plan, Arkansas Equity 2025, outlines a bold vision to tackle these issues head-on. By prioritizing equity, we aim to ensure that every Arkansan has the opportunity to thrive — not just today but for generations to come.

Over the past 50 years, WRF has supported initiatives transforming communities. From funding early childhood education programs to investing in workforce development and entrepreneurial ecosystems, our work has been rooted in the belief that equity benefits everyone. Communities flourish when individuals and families succeed and the entire state prospers. This holistic approach sets WRF apart and will continue to guide us into the next 50 years.

Looking ahead to our next strategic plan, we remain focused on creating an Arkansas where equity is woven into the fabric of every institution and community. This vision requires courage and collaboration. It requires us to listen to those who have been historically excluded and to amplify their voices. It requires us to challenge policies and practices perpetuating inequality and champion solutions promoting inclusion and fairness.

The challenges ahead are real, but so is our resolve. We are inspired by the resilience and determination of the communities we serve. We are motivated by the legacy of our founder and the generations of leaders who have carried his vision forward. We are confident that, with the support of partners and advocates, we can achieve the equitable future that every Arkansan deserves.

As we embark on the next 50 years, we invite all Arkansans to join us in this journey. Together, we can build a state where every child has access to quality education, every worker earns a livable wage, and every family can achieve their dreams. This is the Arkansas we envision and the Arkansas we are working to create.

At WRF, equity is not just a goal. It is our promise. We honor the past, confront the present, and shape a future where all Arkansans can thrive. As we celebrate 50 years of impact, we look forward to the work ahead with hope, determination, and an unshakable belief in the power of equity to transform lives and communities.

Editor’s note: Dr. Sherece Y. West-Scantlebury is the CEO of the Winthrop Rockefeller Foundation. The opinions expressed are those of the author.




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